Hello fellow online marketers! I hope everything is going well for you. I’ve got some interesting online marketing related info to share with you. I came across a ranking of the top 20 performing marketing networks and exchanges and I though that you too would be interested in knowing this info. This ranking was done by mthink.com. I am not all that familiar with this website but they seem legit to me. Their rankings surprised me a bit as I expected ClickBank – my current favorite – to be ranked higher, but I guess the know better? Either way this ranking is definitely useful for an online marketing newbie. Why? Well if you’ve got a product you wish to promote and want to tap into the power of affiliate marketing – ie having other people promote your product – a good place to start is with the top performing marketing network. This is also true for affiliates. If you’re thinking about getting into affiliate marketing no doubt a good place to start is with the top performing affiliate networks.
According to this ranking the top performing advertising network is ShareASale, and coming in a close second is Commission Junction. I am already a member of ShareASale, and I must say their backend is top notch, but I haven’t promoted many of the products they offer in their network so I do not know for sure whether they pay or any such details. I have had considerable success with ClickBank though, which is a bit different than the top marketing networks ranked below because they focus strictly on digital content, but in my humble opinion if you’re thinking of getting into affiliate marketing or wish to sell a digital product then ClickBank merits consideration.
Anyways, enough of my opinions, here are the top 20 performance marketing networks and exchanged. Enjoy!
|Brian Littleton’s stellar reputation has helped to propel ShareASale to the top with our readers at a time when reputation counts for everything.
|The biggest fish in the affiliate marketing pond rises in the rankings. CJ has always been popular and when many networks have been struggling to survive, size and sophistication counts even more.
|A top network with impeccable credentials, MediaTrust punches above its weight due to great service, rapid growth and well-respected leadership.
|LinkShare’s ownership by the Japanese company Rakuten shows itself in their dedicated networks for the UK, Cand and Japan, and their strong foreign language and currency capabilities.
|Recently announced merger with Connexus, owners of Traffic Marketplace, to create one of the world’s largest private digital media companies.
|A Canadian network that is strong in lead-gen worldwide. Popular with high-performing affiliates.
|Google Affiliate Network
|Google’s affiliate network has come on strong with our readers over the last six months as publishers seek stability, scale and support.
|This venerable affiliate network that specializes in digital, downloadable products is now 10 years old and still going strong. Every publisher should have a ClickBank account.
|Ranked #5 on the Inc. 500 list. Clickbooth has proven itself to publishers and advertisers over the last couple of years and is now regarded as one of the industry leaders. Focuses on exclusive offers.
|Digital River’s oneNetworkDirect is the leader in software sales with the industry’s best network technology and offices worldwide.
|Hydra has recently refocused on only high-performance publishers in a move to attract big brand advertisers with a quality, fraud-free offering.
|Kris Jones has built Pepperjam into an online marketing powerhouse offering a wide range of interactive agency services.
|Datran Media’s NetMargin network has excellent technology, is very strong in email and attracts good publishers with quality offers.
|AffiliateWindow / buy.at
|Affiliate Windows’ parent company has recently acquired buy.at from AOL creating the biggest affiliate network in Britain.
|CX Digital Media
|A two-tier network that claims to reach more unique visitors than any other US online advertising network. Like many, has recently tightened publisher application criteria.
|30,000 publishers, 3,000 advertisers, and a claimed $100 million in publisher payments in 2007. Media Whiz is strong in email and lead-gen.
|A smaller network that gets a lot of play with bigger affiliates and offers advertisers a cost-effective CPA solution.
|Claim to monetize almost 2 billion impressions a day from a network that includes over 70 out of comScore’s Top 100 ad supported sites.
|A division of TheMediaCrew, RevenueStreet carries 250+ offers, lots of support and good technology.
|Motive is a premium CPA network with a well-respected, proprietary lead-gen platform that offers great tracking.