Category Archives: Website Monetization

AdBrite Launches Open Targeting Exchange

A few weeks ago Adbrite announced the launch of OTX, the Internet’s first open exchange for ad targeting technologies. This new extension of the AdBrite marketplace offers publishers maximum yield by accessing multiple targeting algorithms to create the best match between ad and user. OTX will also increase ad relevance for advertisers.

All AdBrite customers automatically qualify for OTX!

To find more about how it works visit AdBrite’s OTX website.